Williamsburg, Va., September 27, 2010

The Southern Bleacher Company, based in Graham, Texas, has the green light to proceed with construction of the new Martin Family Stadium soccer and lacrosse facility at the College of William & Mary's Albert-Daly Field in Williamsburg, Va.

"We are excited and honored to head up this project and to be a part of the athletics legacy at William & Mary," said Garrett Pettus, vice president of Southern Bleacher. "These teams have turned out an amazing number of All-American athletes and set NCAA records. They have loyal fans, and we're going to give every one of them the best seat in the house."

General contractor Hourigan Construction and architectural firm BCWH, both of Richmond, Va., will be developing design drawings and managing schedules and project coordination. Southern Bleacher also worked with Hourigan Construction and BCWH on the recently completed University of Richmond First Market Stadium project due to open in September.

The new facility will be named for Eff and Patty Martin and their children. The Martins began their relationship with William & Mary when their daughter Julia chose it for her undergraduate degree and helped the school set a record for conference wins in 2009 as co-captain of the Tribe lacrosse squad. Eff Martin serves on multiple boards at Stanford University, where Southern Bleacher completed Stanford Stadium in 2006.

About Southern Bleacher Company

Southern Bleacher Company (www.southernbleacher.com) is the nation's largest and most experienced manufacturer of spectator seating, providing new construction and renovations for major league and university stadiums, NASCAR facilities, rodeo arenas and high school sports fields across the United States. Family-owned since its first day of business in 1946, the company has worked with planning committees, architects and contractors over three generations to set the standard of excellence in the design and manufacturing of entertainment venues, drawing on vast experience in building-code and safety requirements, accessibility issues and optimal lines of sight. Southern Bleacher's comprehensive services include budget analysis, estimates, proposal drawings and specifications, provided at no cost to create facilities that are aesthetically pleasing, spectator-friendly and cost effective.

For more information, visit: www.southernbleacher.com.

Media Contact:
Garrett Pettus
Southern Bleacher